Their music experts also curate an Editor’s Pick playlist that has 857 of PremiumBeat’s best tracks to help you make the best possible soundtrack for your videos. With the help of their own music industry experts, they’ve curated over 10,000 tracks that you can segment by genre, mood, artists, instruments, beats per minute, and duration.

Owned by Shutterstock, PremiumBeat offers one of the most diverse and sizable collections of royality-free music on the internet. 9 Royalty-free Background Music Websites for Videos 1. But a lot of these websites charge a royalty fee for each track they offer, which most small video marketing teams don’t have the budget for.įortunately, we found the nine best royalty-free music sites that provide high-quality music and can help you make the perfect soundtrack for your next video. You have to rely on music websites that provide stock songs. In the video marketing world, though, you usually don’t have a team of musicians you can tap into whenever you need a hit soundtrack for your next video. Whether you’re creating fun social media videos, persuasive product videos, or even serious training videos, music can separate your video from the rest of the pack. Music can make your videos much more captivating, impactful, and, in turn, convincing. But out of the participants who watched the commercial without music, only 4% reported the same belief about the apple juice brand. In a 1994 study that tested music’s effect on brand attitudes, half the participants watched an apple juice commercial with music while the other half watched it without music.Ģ3% of participants who saw the apple juice commercial with music reported that one of the beverage’s benefits was “drinking a natural drink”. Neglect the musical aspect of your video, and people will think less of your brand. Play a fitting soundtrack or jingle in your video, and you can grab your audience’s attention and evoke the specific emotions and feelings you want them to associate with your brand.

In video marketing, choosing the right soundtrack can be the difference between a video that grips your audience from start to finish and one that they can barely get halfway through.

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